Seller's Guide

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Assembling Your Team

REAL ESTATE BROKER

A great listing broker should have the following three qualities:

  1. AVAILABILITY: Make sure your broker is available and focused on your property. As a seller you want a committed broker who will show day/night/and weekends. Sales records are important but if your broker isn’t available to show when buyer's call then nothing else matters.
  2. EXPERIENCE: Years of experience selling in the city is great but experience in the neighborhood or building is even better. Make sure the broker knows the market and the nuances that distinguish it from other areas in the local and regional market.
  3. MARKETING: Having a strong marketing strategy in place is key with regard to pricing, open houses, web presence and email marketing campaigns for your home. The campaign as a whole is a critical component to generate interest in the property and foster the desire to buy.
REAL ESTATE ATTORNEY

A real estate attorney will draft the contract and deliver to buyer's attorney for review. Most attorneys will negotiate the contract with the buyer's attorney. Once the contract is agreeable to both sides, the buyer will sign the contract first and send it back to the seller's attorney along with 10% down payment and the seller countersigns. The real estate attorney also coordinates closing with the buyer's attorney.

 

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